8 Mistakes to Avoid When Translating E-commerce Websites

Expanding an e-commerce website to appeal to an international audience is a huge step forward in building your customer base. As the e-commerce market continues to expand, with expectations for it to surpass $5.55 trillion in 2022, your company has the potential to...
Machine Translation: Is It Useful?

Machine Translation: Is It Useful?

It’s amazing to watch a machine translation tool such as Google Translate create a sentence in an instant. It’s funny when the translation is nonsense. But bad MT (machine translation) can never be amusing when translation counts. So, is the solution to...

Taking your business global? Don’t forget to localize!

If your organization is ready to expand into new markets overseas, it takes more than simply translating your sales and marketing materials. In today’s technology-driven world, it is imperative to fully localize your software, website(s) and mobile applications to...