Today, we do business and live life on an international stage. Linguists know something that many are just now understanding: learning new languages, desiring to understand new cultures actually brings us together. At TrueLanguage, we know language unites people. Just...
When it comes to doing business overseas, you need to make sure what you are writing, saying, and promoting is culturally adapted and localized. There was a time when companies thought they could skip the all-important step of localizing for the target culture. If...
What inspires business growth in a city like Atlanta, Georgia? Three things: vision, passion, and energy. These are exactly what Uli Dendy, CEO/President of TrueLanguage has. She has served on the Atlanta Business Growth Team for several years. This dedicated group of...
The English language owes its centuries of global dominance to the fact that it is the principal spoken language, if not always the official one, of some of the world’s most powerful nations—namely the US and the UK. English is a major lingua franca for the...
While English is a strong influence across areas like politics, finance, trade and commerce, and entertainment, it’s no longer the world’s most widely spoken language. Chinese, Arabic, French and Spanish share the stage with English as languages that the...